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Economy refers to
a systematic way of describing how goods
and services are exchanged among members
of a given community. Digital means
anything that can be fully expressed using
digits, or numbers. Effectively this means
anything that can be translated into numerical
form, and can be retranslated back to its
original state without losing its essential
aspects. For instance, a book or a photograph
can be expressed digitally but cars or fresh
flowers cannot be expressed digitally because
they possess physical aspects that cannot
yet be turned into digital form without
radically altering their inherent qualities.
Any macroeconomic theory consists of explaining
the inter-workings of four principal components
- land, labour,
capital and technology -
as they facilitate the exchange of goods
and services within a specific community.
Though all of these components are necessarily
involved in all economic systems, the extent
to which each one impacts a specific economy
varies dramatically. For example, the agricultural
economy was centered on producing, exchanging,
and consuming products derived from working
with the natural world. In these economies,
land and labour were the most precious components
for determining economic success. Capital
- or money - did play a part, as did technological
innovations such as the plough, the train
or the thresher. However, an agricultural
community could subsist with a minimum of
money and technology, but could not survive
at all without land or labour. Later, with
the Industrial Revolution, technology assumed
a more important role, as proved with the
inventions of electricity and the telephone.
However, because the economy was primarily
driven by the ability to produce goods for
the mass market, capital (possessing enough
money) and labour (commanding an adequately
trained workforce) were by far the most
important ingredients for success.
Industrial economy gradually evolved from
the agricultural economy, and now the industrial
economy is making way for the digital economy.
With the advent of the digital economy,
information has become the driver of value
and wealth creation and therefore information
technology (IT) is considered the key to
success in a growing number of industries.
Manufacturers may compete less on their
manufacturing skill and more on the ability
to streamline their procurement and distribution
processes by electronically connecting to
suppliers and customers - and exploit IT for process
improvement. Four types of economic activities
would drive the growth of digital economy
in future:
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Building
out the Internet |
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In 1994, three
million people, most of them in the U.S.A.,
used the Internet. In 1998, hundred million
people around the world used the Internet.
Some experts believe that about one billion
people may be connected to the Internet
by 2005. This expansion is driving dramatic
increases in computer software, services
and telecommunication investments.
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Electronic
Commerce Among Businesses |
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Business organisations
have begun the use of Internet for commercial
transactions with their business partners
since 1994. Early users already reported
significant productivity improvements from
using Internet to create, buy, distribute,
sell, and service products and services.
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Digital
Delivery of Goods and Services |
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Computer software
programs, newspapers, and music CDs no longer
need to be packaged and delivered to stores
or homes, but can be delivered electronically
over the Internet. Other industries such
as, consulting services, entertainment,
education and health-care, face some hurdles
at present, but are also beginning to use
the Internet to change the way they do business.
Over time, the sale and transmission of
goods and services electronically is likely
to be the largest and most visible driver
of the new digital economy.
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Retail
Sale of Tangible Goods |
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The Internet can
also be used to order tangible goods and
services that are produced, stored and physically
delivered. Though Internet sales at present
is less than 1% of total retail sales, sales
of certain products such as books, etc.
are growing rapidly.
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